Every year, Cinnamon Toast Crunch finds a piece of culture to take over. This year, we partnered with WWE & turned their Cinnamojis into Luchador wrestlers. We partnered with Rey Mysterio, then dropped one into a real life Wrestlemania – unknowingly starting a conspiracy theory.
Hypebeast | Forbes​​​​​​​
"Leche Libre"
"Leche Libre"
"La Jefa"
"La Jefa"
"El Cuadrado"
"El Cuadrado"
Then we threw them into Wrestlemania & unknowingly started a conspiracy ...
Some pro wrestlers even shared their thoughts on them...
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